Appalachian State University
About Appalachian State University
founded:1899location:North Carolina, United Statesmascot symbol nickname:The Mountaineers
Appalachian State University is a nationally recognized public institution in the Blue Ridge Mountains, known for academic excellence, sustainability leadership, and a vibrant, community-driven campus experience. App State empowers students to think boldly, engage globally, and create meaningful impact through hands-on, forward-focused learning.
Colors
#000000
Black
#FFCC00
Gold
#8F8F8F
Gray
#ffffff
White
Logos
Primary Marks
Appalachian State University
Athletic Wordmarks
Appalachian State University
General
Appalachian State University
Appalachian State University
Appalachian State University
Appalachian State University
Appalachian State University
Appalachian State University
Appalachian State University
Secondary Marks
Appalachian State University
Appalachian State University
Appalachian State University
Verbiage
Appalachian®
Appalachian State™
Appalachian State University®
App State®
Mountaineers™
Yosef™
Restrictions
The Block A Mark should not be used on official university letterhead or business cards.
The primary university logo, wordmarks, athletic marks (e.g., Yosef, Block A), and seal must not be altered, redrawn, stretched, compressed, or distorted in any way. This includes changing colors not approved in the official color palette, adding outlines, or applying unauthorized special effects (e.g., drop shadows).
Logos must not be placed on backgrounds that make them illegible, obscured by other text or graphics, or cropped.
The required minimum clear space around all official logos and marks must be maintained. No text, graphic elements, or folds should intrude into this zone.
Official App State marks must not be combined with other elements (e.g., corporate logos, unit names) to create a new, unofficial identifier. Co-branding must use the approved co-branding guidelines.
Designs for licensed merchandise must be submitted and approved by the Office of Trademarks and Licensing before production begins.
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