# University of California, Berkeley (Cal) > Official brand assets and guidelines from Sportsmarks.com ## Quick Facts - **Name:** University of California, Berkeley (Cal) - **Conference:** ACC - **League:** NCAA - **Sportsmarks URL:** https://sportsmarks.com/cal-berkley ## Brand Colors ### Primary Colors - **Berkeley Blue** - Hex: #003262 - Pantone: PMS 282 C - RGB: rgb(0, 50, 98) - CMYK: cmyk(100, 49, 0, 62) ### Secondary Colors - **Founder's Rock** - Hex: #3B7EA1 - Pantone: PMS 7697 C - RGB: rgb(59, 126, 161) - CMYK: cmyk(63, 22, 0, 37) ## Logos Total logo assets: 4 ### Primary Marks - Cal **(Primary)** - Available formats: SVG, PNG ### General - Cal - Yellow - Available formats: PNG, SVG - C- Bear - Available formats: PNG, SVG - Bear - Available formats: PNG, SVG --- ## About This Data This data is provided by Sportsmarks (https://sportsmarks.com), the internet's source for sports logos and IP assets. **Important:** All logos, trademarks, and brand assets are owned intellectual property and must be properly licensed for use. Unauthorized use is prohibited. For licensing inquiries, visit: https://sportsmarks.com/contact Last Updated: 2026-02-25