# Virginia Commonwealth University > Official brand assets and guidelines from Sportsmarks.com ## Quick Facts - **Name:** Virginia Commonwealth University - **Conference:** Atlantic 10 - **League:** NCAA - **Sportsmarks URL:** https://sportsmarks.com/virginia-commonwealth-university ## Description Founded in 1838 and located in the vibrant heart of Richmond, Virginia, Virginia Commonwealth University (VCU) is a premier urban research institution where academic rigor meets creative energy. Boldly represented by VCU Gold and Black, we are defined by a culture of diversity and a relentless drive to solve complex challenges through innovation and the arts. As the home of the Rams, our "uncommon" spirit fuels a community of scholars and creators dedicated to making a real-world impact from the classroom to the city streets. ## Brand Colors ### Secondary Colors - **Black** - Hex: #000000 - RGB: rgb(0, 0, 0) - CMYK: cmyk(NaN, NaN, NaN, 100) - **Gold** - Hex: #f4a81d - RGB: rgb(244, 168, 29) - CMYK: cmyk(0, 31, 88, 4) - **White** - Hex: #ffffff - RGB: rgb(255, 255, 255) - CMYK: cmyk(0, 0, 0, 0) - **Yellow** - Hex: #ffc211 - RGB: rgb(255, 194, 17) - CMYK: cmyk(0, 24, 93, 0) ## Logos Total logo assets: 22 ### General - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: SVG, PNG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: SVG, PNG - VCU - Available formats: PNG, SVG - VCU - Available formats: PNG, SVG ### Primary Marks - VCU - Available formats: PNG, SVG ## Trademarked Phrases & Verbiage - Rams™ (Trademarked) - VCU® (Registered) - VCU Health™ (Trademarked) - VCU Rams™ (Trademarked) - Virginia Commonwealth University® (Registered) ## Brand Usage Restrictions The following restrictions apply when using Virginia Commonwealth University brand assets: - Never use the VCU seal as a standalone graphic. It must always accompany the VCU logotype unless used for official presidential business, diplomas, or regalia. - Never stretch, squash, flip, or rotate the logo. Any resizing must maintain the original aspect ratio. - Do not change the fonts within the brand mark or create your own "custom" department logos. Use only the official files provided by University Relations. - Maintain a "safe zone" around the logo equal to at least half the size of the seal. Do not overlap the logo with text, photos, or other graphics. - Do not use the VCU Rams athletic marks (the Ram head) for academic or clinical purposes. These are reserved for Intercollegiate Athletics. - You are prohibited from substituting the official VCU Gold (PMS 130) with other shades of yellow or gold. --- ## About This Data This data is provided by Sportsmarks (https://sportsmarks.com), the internet's source for sports logos and IP assets. **Important:** All logos, trademarks, and brand assets are owned intellectual property and must be properly licensed for use. Unauthorized use is prohibited. For licensing inquiries, visit: https://sportsmarks.com/contact Last Updated: 2026-02-25